SURPLUS SUPERSTORE
Peeko is a modern digital surplus superstore built for people who love discovering deals.
With items sourced, fulfilled, and delivered in the UK, our stock moves fast and our inventory is always changing.
That’s why we say: Peeko it first. Because the best deals are the ones you don’t expect.
The Peeko Backstory
Peeko launched in April 2026, bringing together the group’s three legacy e-commerce brands: Discount Dragon, Nutricircle and Boop Beauty, under a single digital surplus superstore.
Each brand had its own focus within the surplus FMCG market:
- Discount Dragon specialised in groceries and alcohol
- Nutricircle in wellness and nutrition
- Boop Beauty in cosmetics and beauty
Together, they laid the foundations for Peeko – the UK digital surplus superstore.
The Peeko Promise
It’s Fun, Fast & Financially Rewarding.
Fun: Clear pricing, honest product information, and an ever‑evolving range, make it easy for customers to get the thrill of discovering great deals every time they visit Peeko.
Fast: Next day delivery on all orders placed before 11pm gets them into customers’ hands quickly.
Financially rewarding: Every year, millions of perfectly good products go to waste, not because there’s anything wrong with them – but because of over-production, cancelled orders, packaging changes, or short shelf lives. We rescue these items and put them on Peeko at unbelievably low prices, giving our partners a financial return whilst offering huge savings to customers. Win-Win.
The Peeko Product Range
From everyday essentials to luxury finds, Peeko’s inventory is constantly changing.
Our categories are virtually limitless, as more brand manufacturers and retailers choose to partner with us to unlock value in their surplus.
Built around the thrill of discovery, Peeko delivers the dopamine hit of the ‘middle aisle’ – unexpected finds, great deals, and fast‑moving stock – all from the comfort of home.
