Huddled Group Plc, the UK’s leading live commerce company and owner of Peeko and Nutricircle, has been named among the UK’s 20 fastest-growing businesses after ranking No.20 in the UK Fast Growth Index Top 200.
The Group was one of only two retail businesses to secure a place in the Top 20, recording growth of 668.5% between 2023 and 2025.
Founder and Executive Chairman, Martin Higginson said:
“Our business has evolved considerably since 2023. Through a combination of strategic acquisitions, successful integration of complementary businesses, and continual innovation we’ve built a platform for rapid growth. This year has marked a defining shift as we pivoted from traditional e-commerce to live commerce at a time when live shopping remains in its infancy in the UK.
“We’re thrilled to be recognised as one of the UK’s fastest-growing businesses, and I’m delighted to see us in the Top 20 of the Top 200 list. It makes me incredibly excited to see what the next year will bring as we continue to scale our business, create new live commerce experiences and expand our portfolio of thriving online communities – places where customers can connect, chat, bid and buy in a fun and engaging way.
“I believe live commerce represents the next major evolution in the UK retail sector. Consumers increasingly want shopping experiences that are interactive, entertaining and community-driven, and we’re determined to lead that transformation by putting the fun back into shopping and making live commerce mainstream.”
Founder, UK Fast Growth Index and Professor of Entrepreneurship, Professor Dylan Jones-Evans OBE said:
“The UK Fast Growth Index has been the gold standard for identifying the UK’s most promising businesses for over a quarter of a century. It’s not just a list; it’s a statement about the future of UK enterprise.”
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Editor’s notes:
About the UK Fast Growth Index:
The UK Fast Growth Index is the UK’s leading index of high-growth private companies. Established in 1999, it identifies and celebrates the 50 fastest-growing businesses in each of the seven UK nations and regions every year, giving each part of the UK their local scale up heroes.
Each year, thousands of businesses are assessed, and fewer than 5% make the cut. Those that do join an exclusive alumni network of the UK’s most dynamic business leaders and entrepreneurs.
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